ANALISIS KLASTER UKM KERIPIK GADUNG DI KABUPATEN TULUNGAGUNG

Authors

  • Oni Zakiyah Universitas brawijaya
  • Siti Asmaul Mustaniroh Universitas Brawijaya
  • Retno Astuti Universitas Brawijaya

DOI:

https://doi.org/10.21776/ub.jtp.2019.020.01.6

Keywords:

Klaster, Keripik Gadung, K-Means Cluster

Abstract

ABSTRAK

Keripik gadung merupakan salah satu produk unggulan daerah Kabupaten Tulungagung,  sentra produksi keripik gadung terletak di Kecamatan Kalidawir dengan jumlah 25 UKM yang masih aktif produksi. Kapasitas produksi yang dihasilkan UKM rata-rata sebesar 5,416 kg per bulan. Permasalahan yang dialami UKM selama ini adalah kelembagaan masih cenderung individu sehingga minimnya komunikasi dan kerjasama antar UKM, belum ada asosiasi dan kerjasama dengan Pemerintah serta rendahnya kualitas produk. Tujuan penelitian adalah menganalisis clustering UKM keripik gadung berdasarkan kinerja dan kualitas produk. Metode yang digunakan pada penelitian adalah K-means clustering. Hasil penelitian menggunakan metode K-means clustering membentuk 2 klaster. Klaster 1 terdiri dari 11 anggota UKM skala kecil dan klaster 2 terdiri dari 14 anggota UKM skala usaha mikro. Pada klaster 1 dan 2 perbedaan signifikan terletak pada nilai kapasitas produksi, jumlah investasi, jumlah tenaga kerja, rata-rata penjualan dan pendapatan. Usulan perbaikan yang dapat dilakukan klaster 1 untuk mengembangkan usaha melalui peningkatan akses informasi dan peningkatan inovasi teknologi sedangkan klaster 2 melalui peningkatan permodalan agar dapat melakukan kegiatan pemasaran dengan optimal, meningkatkan kapasitas produksi serta memperbaiki kualitas produk yang dihasilkan. Penerapan standarisasai, quality control (QC) dan peningkatan akses pemasaran juga diperlukan untuk mengembangkan usaha keripik gadung. Upaya perbaikan melibatkan seluruh pelaku dan Pemerintah daerah yang saling terhubung.

 

ABSTRACT

Gadung Chips is one of the superior products in the Tulungagung Regency, Gadung chips production center is located in Kalidawir District with 25 SMEs which are still actively producing. The production capacity produced by SMEs is an average of 5,416 kg per month. The problem experienced by SMEs so far is that institutions still tend to be individuals so there is a lack of communication and cooperation between SMEs. There is no association and cooperation with the Government and low quality products. The aim of the study was to clustering analyze of gadung chips SMEs based on performance and product quality. The method used in the study is K-means clustering. The results of the study used the K-means clustering method to form 2 clusters. Cluster 1 consists of 11 small-scale SMEs members and cluster 2 consists of 14 micro business scale SMEs. In cluster 1 and 2 the significant difference lies in the value of production capacity, amount of investment, number of workers, average sales and income. Proposed improvements that can be made in cluster 1 to develop the business through increasing access to information and increasing technological innovation while cluster 2 through increasing capital in order to be able to carry out marketing activities optimally, increase production capacity and improve the quality of the products produced. Standardization, quality control (QC) and increased access to marketing are also needed to develop the gadung chips business. Improvement efforts involve all actors and local governments that are interconnected.

Author Biography

Oni Zakiyah, Universitas brawijaya

Faculty of agricultural technology, department of agroindustrial technology

References

Adhau, S.P. 2014. K-Means Clustering Technique Applied To Availability of Micro Hydro Power. Sustainable Energy Technologies and Assess-ments. 8(1): 191–201.

Alhasan, A dan Sakara, A. 2014. A study into the Effects of Sales Promotion on Polytechnic Students’ Choice of Telecommunication Network in Ghana: A Case Study of Tamale Polytechnic. The International Journal of Business & Management (ISSN 2321 – 8916). Vol 2 Issue 8.

Ambarawati, I., Suardika, I, M dan Sukaatmadja, I.P. 2014. Analisis Perilaku Konsumen terhadap Keputusan Pembelian Sayur Organik CV Golden Leaf Farm Bali. Jurnal Manajemen Agribisnis Vol. 2, No. 1 ISSN: 2355-0759.

Ardalan, A., Pope, A.J dan Hammesfahr, J. 1993. Strategic Planning for Production Capacity. International Journal of Operations & Production Management. Vol. 13 Iss 5 pp. 41 – 53.

Arzhakov, A.V., dan Silnov, D.S. 2016. New Approach to Designing An Educational Automated Test Generation System Based on Text Analysis. ARPN Journal of Engineering and Applied Sciences, 11(5), 2993- 2997.

Asghari, M., Jusoh, A dan Kianpour, K. 2014. Environmentally Friendly As A New Dimension of Product Quality. International Journal of Quality & Reliability Management 31(5):547-565.

BAPPEDA JATIM. 2015. Hasil Pelaksanaan dan Pembangunan Kabupaten Se-Jawa Timur. Penerbit Swadaya, Jakarta.

Bell, S.J. dan Luddington, J.A. 2006. Coping with customer complaints, Journal of Service, Sage Publications.

Bembenek, B. 2015. The Sustainable Development of An Industrial Cluster In The Context of Corporate Social Responsibility – A New Challenge For Cluster Management. European Scientific Journal Vol.1 ISSN: 1857 – 7881

.

Bernat, J., Wright, L. W. dan Adams, H. E. 1999. Development and Validation of The Homophobia Scale. Journal of Psychopathology and Behavioral Assessment 21:337-347.

Bholowalia, P dan Kumar, A. 2014. EBK-Means: A Clustering Techiniques based on Elbow Method and K-Means in WSN. International Journal of Computer Application (0975-8887), IX (105), pp. 17-24.

Bogdanova, O. dan Lemetti, J. 2011. Methodical Aspects of Cluster Formation In The Agrarian Sector of The Regional Economy. Journal Economic Researches, 5(11), 4-12.

Bouveyron, C. dan Brunet, S, C. 2014. Model-Based Clustering of High-Dimensional Data: A Review. Computational Statistics and Data Analysis, 71:52–78.

Brucks, M., Zeithaml, V.A. and Naylor, G. 2000. Price and Brand Name As Indicators of Quality Dimensions For Consumer Durables. Journal of the Academy of Marketing Science 28(3): 359-374.

Calinski, T. dan Harabasz, J. 1974. A Dendrite Method for Cluster Analysis: Communications in Statistics. Journal Theory and Methods, 3, 1-27.

Chulmin, K., Sounghie, K dan Subin, I. 2003, The Effect of Attitude and Perception on Consumer Complaint Intentions. Journal of Consumer Marketing 20(4): 352-371.

Djafar, Z. R. 2013. Limestone Soil Potential For Planting Secondary Crops. Jurnal Lahan Suboptimal Vol. 2, No.1: 58-67.

Dobermann, A., Nelson, R., Beever, D., Bergvinson, D., Crowley, E., Denning, G., Giller, K., Hughes, J., Jahn, M., dan Lynam, J. 2013. Solutions for Sustainable Agriculture and Food Systems, Technical Report for the Post-2015 Development Agenda; Thematic Group on Sustainable Agriculture and Food Systems of the Sustainable Development Solutions Network, Food Systems Development (Center for Transformative Action). Inc, New York USA.

Doncheva, D. 2016. Cluster - Way For Increasing The Competitiveness Of Regions. Trakia Journal of Sciences, Vol. 14. No 3, pp 275-280.

Garvin, D. A. 1987. Competing on The Eight Dimensions of Quality. Journal Harvard Business Review Vol. 65 No. 6:101-109.

Genty, K.I., Idriss, K., Wahat, N.A.W. dan Kadir, A.S. 2015. Demographic Factors as Predictor of Entrepreneurs’ Success and Micro Small and Medium Enterprises (MSMEs) Owners in Lagos State in Nigeria. Journal of Business and Management (IORS- JBM) 17(11) 125-132.

Hapsari, L dan Trimanto. 2015. Diversity and Utilization of Dioscorea Spp. Tuber As Alternative Food Source In Nganjuk Regency, East Java. Journal Agrivita Vol.37 No. 2.

Hellman T. dan Puri M. 2000. The interaction between product market and financing strategy: the role of venture capital, Review of Financial Studies, 13(4), 959-984.

Hirohata, N. 2013. One Village One Product (OVOP) movement in Laos. International Journal of Engineering Innovation and Management Vol.3 No.7.

Hrezat, R. S and Abdalkarim, G.M. 2013. The Role of Packaging in Consumer's Perception of Product Quality at the Point of Purchase. European Journal of Business and Management Vol. 5 No. 4.

Hurley, R. dan Hult, G. T. 1998. Innovation, Market Orientation and Organizational Learning: An In tegration and Empirical Exemination. Journal of Marketing, 62(3): 42−54.

Karanja, K., Gakure, W.R dan Memba.S.F. 2012. Venture Capital (VC): Its Impact on Growth of Small and Medium Enterprises in Kenya. International Journal of Business and Social Science Vol. 3 no. 6.

Karnes, C.L. 1995. Measuring Quality From The Consumer’s Perspective: A Methodology And Its Application. International Journal of Production Economics Vol. 39 No. 3:215-225.

Kinyajui, C., Misigah, G dan Ohaya, O. 2013. One Village One Product (OVOP) – Regional Sustainable Development in Kenya. International Journal of Science and Research (IJSR) 2319-7064.

Kotler, P dan Kevin, L. K. 1997. Manajemen Pemasaran Edisi 12 jilid I . Penerbit Indek, Jakarta.

Lailic, M., Horvat, J dan Calopa, M.K. 2014. Analysis of Financing Sources For Start-Up Companies. Journal of Management, Vol. 19, no. 2, pp. 19-44.

Maduekwe, C.C. & Kamala, P. 2016. Performance Measurement by SMEs in Cape Metropolis South Africa. Journal Problem and Perspective in management Vol. 14 no. 2.

Martina dan Asrina. 2017. Strategi Pemasaran Usaha Kerupuk Tempe Di Desa Blang Geulanggang Kecamatan Peusangan Kabupaten Bireuen (Studi Kasus: Usaha Kerupuk Tempe Ibu Yusnita). Jurnal S. Pertanian Vol. 1 no. 1 pp : 48 – 62.

Mika, P. 2003. In Searching for Factors Affecting Small and Medium Enterprises Performance. The case of Eastern Finland: Doctorate Dissertation Submitted to Department of Business and Management University of Kuopio.

Nad, I., Adelsberger, Z dan Buntak, K. 2012. Impact of Product Quality In The Business of The Organization. International Journal for Quality research Vol. 6, No. 3.

Omole, O dan Omolayo, B. 2013. Influence of Mental Workload on Job Performance. International Journal of Humanities and Social Science. Vol. 3 No. 15.

Petković, S., Ateljević, J., dan Narić, I. 2016. Venture Capital Funds in Transition Countries: An Empirical Study of Bosnia and Herzegovina. In J. Ateljević & J. Trivić (Ed.), Journal of Small Business and Enterprise Development, Vol. 23 Iss 2 pp. 296 -315.

Porter M. 1998. Cluster and new economics of competition, Harvard Business Review, issue from november-december 1998. Available at: https://hbr.org/1998/11/clusters-and-the-new-economics-of-competition.

Reguia, C. 2014. Product Innovation And The Competitive Advantage. European Scientific Journal Vol.1 Issn: 1857 – 1859.

Richard, J.P., Davinney, T.M. Yip G.S. dan Johnson, G. 2009. Measuring Organisational Performance toward Methodology best Practice. Journal of Management Vol. 35 no. 3 pp: 718-809.

Ruslan, R. 2007. Manajemen Public Realtions & Media Komunikasi: Konsepsi dan Aplikasi. Jakarta: PT Raja Grafindo Persada.

Sahnoun, M., Baseeto, J dan Bettayeb, B. 2014. Quality control planning to prevent excessive scrap production. Journal of Manufacturing Systems 33 pp:400–411.

Saunders, L dan Tiwari, D. 2014. Employee Engagement and Disengagement: Causes and Benefits. The International Journal Of Business & Management. Vol 2 No. 5 pp:44-52.

Scanlon MG, Roller R, Mazza G, Pritchard. 1994. Computerized Video Image Analysis To Quantify Color Of Potato Chips. American Potato Journal 71: 717–733.

Schoell, W. F., 1985. Marketing: Contemporary Concepts and Practice, 2th edition. Allyn and Bacon, United State of America.

Schumann, R. F. 2016. A Study of One Village One Product (OVOP) and Workforce Development: Lessons for Engaging Rural Communities around the World. University of Guam. Japan.

Simon, A., Kafel, P., Nowicki, P dan Casadesus, M. 2015. The Development of Complaints Handling Standards In Spa Companies: A Case Study Analysis In Spain. International Journal for Quality Research Vol. 9 No. 4 pp: 675–688.

Velmurugan, T., 2012. Evaluation of K-Medoids and Fuzzy C-Means Clustering Algorithms for Clustering Telecommunication Data. International Conference on Emerging Trends in Science, Engineering and Technology (INCOSET), pp.115–120.

Vorotilin, B. 2009. Production Capacity Function In Manufacturing. A Thesis Submitted In Partial Fulfillment of The Requirements For The Degree of MA In Economics Kyiv School of Economics.

Webster, J., W. Beck dan Ternai, B. 1984. Toxicity and bitterness in Australian Dioscorea bulbifera L. and Dioscorea hispida Dennst. from Thailand. Journal Agric Food Chem 32 (5) pp: 1087-1090.

Widowati, E., Rosiani, N dan Basito. 2015. Kajian Karakteristik Sensoris Fisik Dan Kimia Kerupuk Fortifikasi Daging Lidah Buaya (Aloe Vera) Dengan Metode Pemanggangan Menggunakan Microwave. Jurnal Teknologi Hasil Pertanian, Vol. 8 no. 2.

Yee, R. W. Y., Yeung, A. C. L., dan Edwin C, T. 2010. An Empirical Study Of Employee Loyalty, Service Quality And Firm Performance In The Service Industry. International Journal of Production Economics, 124(1), 109-120.

Zakrzewska, D. dan Murlewski, J., 2005. Clustering Algorithms for Bank Customer Segmentation. Proceedings of the 2005 5th International Conference on Intelligent Systems Design and Applications (ISDA’05).

Zhang, C. dan Fang, Z., 2013. An Improved K-means Clustering Algorithm. Journal of Information & Computat ional Science Vol. 10 No. 1 pp:193–199.

Zhukov, B., Gorynya, E.V., Ivanova, E, A., Borobov, V dan Dorodina, I. 2016. Agro-industrial Clusters as a Factor of Increasing Competitiveness of the Region. International Journal of Economics and Financial Vol. 6 no. 1 pp: 295-299.

Downloads

Published

2019-04-13

Issue

Section

Articles